{"id":8863,"date":"2012-05-21T21:14:23","date_gmt":"2012-05-21T21:14:23","guid":{"rendered":"http:\/\/xmau.com\/wp\/notiziole\/2012\/05\/21\/il_futuro_delle\/"},"modified":"2025-12-29T18:50:15","modified_gmt":"2025-12-29T17:50:15","slug":"il_futuro_delle","status":"publish","type":"post","link":"https:\/\/xmau.com\/notiziole\/2012\/05\/21\/il_futuro_delle\/","title":{"rendered":"il futuro dell&#8217;editoria"},"content":{"rendered":"<p>Su Eraclito, Mantellini <a href=\"http:\/\/eraclito.telecomitaliahub.it\/2012\/05\/le-ragioni-del-tablet\/\">commenta<\/a> un articolo apparso sul Corriere delle Comunicazioni odierno, dove viene intervistato il Telecom Practice Manager Italy (ciumbia!) di Nielsen.<br \/>\nConcordo con Massimo: i numeri buttati cos\u00ec non dicono proprio nulla. Ma io &#8211; se fossi un editore &#8211; pi\u00f9 che gioire per il 44% che pagherebbe per avere sul tablet le news mi preoccuperei per il 74% che non pagherebbe per i libri (a parte che se &#8220;libro&#8221; \u00e8 &#8220;il file pdf&#8221; li capisco perfettamente). Chiss\u00e0 come sar\u00e0 il futuro&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Il tablet lo si compra, i contenuti no.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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